Radio Affiliate Info
"On the Farm"
Radio debuted in January 2002 and is now broadcast on:
|
WSVA AM 550 Harrisonburg, VA |
WELD AM 690 Moorefield, WV
|
| WEVA
AM 860 Emporia, VA |
WWNR AM
620 Beckley, WV |
| WRON AM 1400
Lewisburg, WV |
WVLS FM 89.7
Monterey, VA |
| WELD FM 101.7 Petersburg, WV |
WHAW AM 980
Weston, WV |
| WVMR AM 1370
Frost, WV |
WCHG FM 107.1
Hot Springs, VA |
| WAAI
FM 100.9 Cambridge, MD |
WRON FM 97.7
Ronceverte, WV |
| W278AL FM 103.5 Durbin, WV |
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Program
Directors Only
Frequently
Asked Questions
Q:
What is the format of the program?
A:
"On The
Farm" with Jeff Ishee
is an information-based production consisting of three-minute programs on
weekdays and an eight-minute program on Saturdays. We produce programs to air 6
days per week, 52 weeks per year (we cover all holidays).
Q: When should
the program be broadcast?
A: The program is targeted at listeners in the rural and agricultural community,
who tend to be early risers. The weekday program should air between 5:00 am and
7:00 am Monday – Friday. Many of our affiliates also air the program a second
time during the lunch hour. The Saturday program should air anytime between 5:00
am and noon.
Q:
How is the program delivered?
A: Beginning February 28, 2005,
all programs are now distributed electronically via download (or e-mail) in
MP3
format.
Click here for download page
Q:
What happens if there is a technical glitch receiving the program?
A:
We provide each affiliate with an “emergency backup CD”
just in case of a technical snafu. This CD contains numerous "evergreen" (undated)
programs.
Q:
What are the terms of affiliation?
A:
On The Farm is offered on a barter basis with market
exclusivity for your primary listening area. We do not require a long-term
commitment; either party can cancel with 30 days notice. We want the show to air
only on stations that believe in it and are committed to promoting it.
Q:
Do you provide promo spots?
A:
Yes. At your request, Jeff will record a custom promo spot or bump. Tell us
what you need and we deliver.
Q:
Is Jeff available for interviews?
A: Yes. Please call or e-mail in advance and we can arrange either a live or
pre-recorded interview. This is
popular with news
departments
who need a “sound bite” in certain situations such as drought, crop failure,
pending rural legislation, etc.
Q:
Should we cluster these programs with other news segments?
A:
After years of experience, we’ve found most rural listeners and farmers want to know three things
from their radio program: 1)weather, 2) market prices, and 3) what is happening in
the rural and agricultural community.
We recommend the following cluster:
1.
local weather forecast
2.
local sponsorship commercial
3.
On the Farm program
4.
additional
local commercial
5.
market prices (contact your state Dept. of Agriculture for a free daily fax,
e-mail, or phone report.)
Q:
What if listeners want to get in contact with Jeff?
A:
Listeners are encouraged to
contact us.
(540) 363-3938
e-mail
On the Farm Radio
P.O. Box
137
Mount
Sidney, VA 24467
Q:
Can I sign up for affiliation right now?
A:
Yes. Just call and request an affiliation agreement. Return it to us as soon
as possible. We will get place your station on the distribution list as soon as
possible.
Q:
What if I have other questions?
A: Just contact us at (540) 363-3938 or
e-mail
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